For long-standing brands, there comes a time when their identity just doesn’t quite fit anymore. As brand values and public landscapes evolve, sometimes you need to take a step back and assess if it’s time to give your branding a fresh coat of paint; or in some cases, a full on overhaul.

We’ve picked out our favourite rebrands from 2024, and ranked them from least to most favourite. 

If any of these brands have inspired you, then get in touch to see how we can refresh your brand.